Best SEO Tools – 2026 Rankings

A beginner-friendly suite of five SEO tools for keyword research, SERP analysis, rank tracking, backlinks and site metrics, with a free plan.

All-in-one SEO software suite featuring Domain Authority and keyword research.

SEO workspace with website audits, crawling, rank tracking, Core Web Vitals, uptime monitoring, AI visibility and white-label reports.

Search Console and GA4 analytics tool with content groups, cannibalisation and decay reports, index monitoring and SEO testing.

WordPress SEO plugin with a free version and a low-cost PRO plan that adds site audit, schemas, redirects, local SEO and AI tools.

SEO testing tool that measures the impact of site changes with time-based, split and LLM tests using Google Search Console data.

WordPress SEO plugin with real-time SEO and readability feedback. Premium adds a redirect manager, AI metadata and internal linking suggestions.

Client reporting platform for agencies with automated white-label reports, live dashboards, 85+ integrations, a rank tracker and AI insights.

API provider for SEO data, with SERP, keyword, backlink, on-page and AI optimisation APIs priced pay-as-you-go.

Content platform that covers SEO research, AI drafting, optimisation and AI visibility tracking, from audit through publishing.

Cloud internal linking tool that adds contextual links in bulk, builds silos and finds orphan pages for WordPress and Shopify sites.

Guided SEO tool from Denmark with rank tracking, a site health scanner, link monitoring, AI search tracking and gamified missions.

Rank tracker that combines daily keyword tracking in five search engines with AI visibility tracking across ChatGPT, Claude, Gemini and Perplexity.

AI search monitoring tool that tracks brand mentions and website citations across ChatGPT, Perplexity, Google AI Overviews, Gemini and Copilot.

On-page SEO tool by Kyle Roof that scores pages against 100+ signals, with an AI writer, schema, EEAT checks and a Chrome extension.